Invisible Friends
The Missing Persons Advocacy Network
is an incredible organisation providing
support and advice to those left behind when someone goes missing.
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Invisible Friends was a campaign where we built Facebook profiles for missing persons, that use Facebook's inbuilt facial recognition to search for them. For the public to offer their help in the search all they had to do was 'Add Friend'.
Recognition
Bronze Mobile
Data Insight
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Shortlist Digital
Not-for-profit
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Runner Up
Interactive
Sep 2018
Shortlist Direct
Not-for-profit
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Shortlist Mobile
Innovative Use of Technology
Shortlist Digital Led
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Shortlist Mobile
Real-time Response
Bronze Advocacy
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Finalist Non-profit
Social Good
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Wood Media
Use of Social
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Bronze Mobile
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Finalist
Social
​Social Media Marketing
Shortlist Direct
Direct Innovation
Bronze Social
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Shortlist
Digital
Innovative use of Digital
Silver Digital
Social Media / Charity
Bronze Technology
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Shortlist
Digital
Public Service
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Silver
For Good
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Idea of the Year
Charity/PSA
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Shortlist
Direct
Digital / Mobile​
Bronze Digital
Mobile / Charity
Star
Social
Social
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Shortlist
Direct
Social Media
Bronze Innovation
Charity
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Webby for Good
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Finalist Best Use of Data
Shortlist Direct
Charity / Individual
Finalist Social
Experimental & Innovation
Bronze Digital
Innovative Use of Social
Finalist Social
Public Service & Activism
Bronze Mobile
Social for Mobile
Finalist
Pro-bono Campaign of the Year
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